Publication Date: January 31, 2012 ISBN-10: 0,465,025,501 ISBN-13 :978-0465025503 Edition: 1
If your phone can detect cancer cells in your blood circulation, or to remind you of upcoming heart attack? Mobile wireless digital devices, including smart phones and tablet PC seemingly unlimited capabilities, have brought tremendous changes in our lives, social networking and cloud computing to provide super-connected. But the digital world is almost pierced the medical cocoon.
Until now. In addition to reading e-mail and surf the Internet, we will soon be our vital signs to check our phones. We have continuous monitoring of cardiac rhythm, blood glucose levels, as well as brain waves, and we sleep. Replace the icon of the miniature ultrasound imaging equipment, medical stethoscope. DNA sequencing, Facebook, and Watson supercomputer has saved the lives. This is the first time, we can capture all the relevant data and precise treatment from everyone to prevent the major side effects of drugs, and, ultimately, to prevent many diseases continue to occur. However, many of these digital medical innovation lying unused because of the profound changes in the resistance of the medical profession.
Creative destruction of medicine, the Eric Topol 1 national top doctors and medicine, a leading voice in the digital revolution that radical innovation and a true democratization of medical services is at your fingertips, but only when consumers need it . We can be strong pharmaceutical experience the biggest reorganization in its history. This book shows the stakes, and how to win them.