Strategy Maps: Converting Intangible Assets into Tangible Outcomes: Robert S. Kaplan, David P. Norton: 1591391342: 9781591391340


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Title: Strategy Maps: Converting Intangible Assets into Tangible Outcomes
Author: Robert S. Kaplan, David P. Norton
ISBN-10: 1591391342
ISBN-13: 9781591391340

Gain a focused understanding of today’s corporate finance and financial management with the market-leading approach in Brigham/Houston’s FUNDAMENTALS OF FINANCIAL MANAGEMENT, CONCISE EDITION, 8E. This book’s unique balance of clear concepts, contemporary theory, and practical applications helps readers better understand the concepts and reasons behind corporate budgeting, financing, and working capital decision making. Numerous practical examples, proven end-of-chapter applications, and Integrated Cases demonstrate theory in action, while Excel Spreadsheet Models help readers master this software tool. It’s a book designed to put each reader first in finance.