Golf Business And Management - A Global Introduction



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Golf Business And Management - A Global Introduction
Tim Breitbarth, 2018
ISBN10: n/a    ISBN13: 9781138957176

This is the first book to introduce the fundamentals of golf business and management, covering key topics such as governance, participation, media, club management, sponsorship and retail, at elite and non-elite levels. With a section exploring the development of golf on every continent, this is vital reading for any golf-related degree course.

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