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Marketing Management (14th Edition): Philip Kotler, Kevin Keller
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Marketing Strategy (9780538467384): O. C. Ferrell, Michael Hartline
…el=”nofollow”>Free PDF Download Publication Date: April 1, 2010 ISBN-10: 053846738X ISBN-13 :978-0,538,467,384 | Version: 5 Thoroughly revised and updated marketing strategies, the 5E continue a main goal: to teach students to think and act, such as marketing. Packed with cutting-edge coverage, current examples, new cases, and – for the first time – photographs, the fifth edition provides a practical, simple way to analysis, planning and imple…Read More
Global Marketing (7th Edition): Warren J. Keegan, Mark Green
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Essentials of Strategic Management (9781111525194): Charles W. L. Hill, Gareth R. Jones
…on Date: April 19, 2011 ISBN-10: 1111525196 ISBN-13 :978-1111525194 Edition: 3 ESSENTIALS Strategic Management, 3rd Edition, the market leader in the strategic management of text is a short version: an integrated approach to help students identify and focus on areas of core concepts in a more concise, streamlined format. Based on the real-world practices and current thinking, the text introduction to strategic management to pay more attention to t…Read More
Strategic Management: Concepts: Competitiveness and Globalization (Concepts (Cengage Learning)): Michael A. Hitt, R. Duane Ireland, Robert E. Hoskisson
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Marketing: Roger Kerin, Steven Hartley, William Rudelius
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Marketing Research: Carl McDaniel Jr., Roger Gates
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Marketing: An Introduction (11th Edition): Gary Armstrong, Philip Kotler
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Services Marketing (6th Edition): Dwayne Gremler, Mary Jo Bitner, Valarie A. Zeithaml
…on Date: March 12, 2012 ISBN-10: 0078112052 ISBN-13 :978-0078112058 Edition: 6 6 / E, services marketing, writing recognize that services play an important role in the economy and the future of students and businessmen. Advanced world economy dominated by the service industry, and now, almost all the services as a key in order to keep their customers today and in the future. This version focuses on the needs of the knowledge, and the implementatio…Read More