Strategic Management: Creating Competitive Advantages: Gregory Dess, Alan Eisner, G.T. (Tom) Lumpkin, Gerry McNamara


Free PDF Download

Publication Date: September 21, 2011 | ISBN-10: 0077439562 ISBN-13 :978-0077439569 Edition: 6
Strategic management: creating competitive advantage (concept), Sixth Edition, by famous writers Days / Lumpkin / Eisner and new co-author Gerry McNamara’s traditional theme in strategic management, and comprehensive coverage of contemporary the theme of knowledge assets provide a solid treatment, entrepreneurship, innovation, knowledge management, Internet strategies, crowdsourcing, environment, sustainable development, the use of corporate blogs and social networking sites and more. Rich, and teach the text to rounding. Access the text’s writing style and a wealth of new and updated illustrations, clearly the most difficult topics, this text is the best resource for your stu