Publication Date: September 27, 2011 | ISBN-10: 0078029317 ISBN-13 :978-0078029318 Edition: 6
Strategic Management: Text and Cases, Sixth Edition, by famous writers Days / Lumpkin / Eisner and new co-author Gerry McNamara provide solid treatment of traditional strategic management topics, as well as comprehensive coverage of and other contemporary theme of intellectual assets, entrepreneurship, innovation, knowledge management, Internet strategies, crowdsourcing, environmental sustainability, businesses use blogs and social networking sites. Rich, and teach the text to rounding. Access the text’s writing style and a wealth of new and updated illustrations, clearly the most difficult topics, this text is the best resource for your students.
Emphasized in the new case, select varieties, currency, and familiar company name. The case, the latest financial data and strategic issues. In this group of patients, teachers and students unparalleled quality and variety. Based on consistent reviews feedback, these selections combine comprehensive and shorter length cases about well-known enterp
