Strategic Management: Concepts: Competitiveness and Globalization (Concepts (Cengage Learning)): Michael A. Hitt, R. Duane Ireland, Robert E. Hoskisson


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Publication Date: January 1, 2010 ISBN-10: 0538753099 ISBN-13 :978-0538753098 | Version: 9
The introduction of the concept of strategic management, the use of market-leading text, setting the standard, the most complete, the most relevant introduction. Author: by respected experts and well-known scholars, Hitt / Ireland / Hoskisson Strategic Management: Competitiveness and Globalization, concepts, 9E provides a wealth of intelligence, but thoroughly practical, analysis of strategic management concept. This unique text is only a classic industrial organization model with the integration of the company’s resource-based perspective to give readers a comprehensive understanding of how today’s businesses use strategic management to establish a sustainable competitive advantage. The authors propose the development of cutting-edge research and strategic management trends, from more than 600 enterprises in a strong global focus, using memorable examples. Rich learning features, CengageNOW online tools and electronic business library further help you prepare students to face a wide range of management issues facing