Publication Date: November 4 ISBN-10: 0077403371 ISBN-13 :978-0077403379 Edition: 2
McGraw – Hill conducted extensive market research with students from across the country, and in-depth understanding of their learning and buying behavior. The students tell us that they want a lighter text with innovative visual appeal and content, according to their learning. We also surveyed instructors, and they told us that they want a no-compromise high quality content to attract students. SOC, updated annually, provides instructors in a concise format of the magazine, engaged in the student’s academic content and unmatched currency. The 2012 version is equipped with adaptive learning systems and interactive, to help students master key concepts. SOC has always encouraged students to foster their sociological imagination to see a different world, t
