Introducing Communication Theory: Analysis and Application (9780073385075): Richard West, Lynn Turner


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Publication Date: February 17, 2009 ISBN-10: 0073385077 ISBN-13 :978-0073385075 Edition: 4
This article describes the field of communications students may have little or no communication theoretical background. The three primary goals is to help students understand the universality of the theory in their lives, to the mystification of the theoretical process, and to help the students be more systematic, and more importantly, in their theoretical thinking.